Infinity Automated collaborated with Swift Hockey, a prominent Canadian brand specializing in hockey sticks, to leverage the power of Instagram reels for brand promotion. Additionally, reels were created for Swift Hockey’s holding company, Thomas Econ Inc. By harnessing the engaging nature of Instagram reels, Infinity Automated drove significant engagement and conversation around the brand. The first reel edited for Swift Hockey garnered over 106k views, sparking conversation and enhancing brand visibility. Furthermore, reels were crafted from podcasts featuring the company owner as a guest and from clips provided by the company.
Dynamic Reel Creation: Infinity Automated crafted highly engaging and visually appealing reels for Swift Hockey and Thomas Econ Inc. The reels showcased product highlights, behind-the-scenes footage, and captivating moments that resonated with the audience’s passion for hockey.
Content Utilization: Reels were created using various content sources, including podcasts featuring the company owner and clips provided by Swift Hockey. By repurposing existing content into dynamic reels, Infinity Automated ensured a consistent flow of engaging material that kept followers interested and involved.
Strategic Clip Selection: The reels were strategically selected to get the best engagement possible for the brand and keep the conversation going.
Increased Engagement: The engaging reels created by Infinity Automated generated significant interest and interaction on Instagram. The first reel edited for Swift Hockey garnered over 106k views, sparking conversation and generating buzz around the brand.
Enhanced Brand Visibility: Through strategic reel creation and posting, Swift Hockey and Thomas Econ Inc. experienced increased brand visibility and recognition on Instagram. The dynamic and visually appealing content showcased the brand’s personality and resonated with the audience’s passion for hockey.
Drive to Action: The compelling reels effectively showcased product features and benefits, driving interest and engagement from potential customers. By highlighting key selling points in an engaging format, the reels encouraged viewers to learn more about Swift Hockey’s products and make a purchase.